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The Truth About Facebook Advertising

10 June 2014 - Social

The Truth About Facebook Advertising

YouTube science channel Veritasium in February posted a revealing insight into Facebook advertising that shines a new, horrible light on what is considered an almost standard practice for businesses attempting to get involved in social media marketing. Check out out below. Thoughts?

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4 Reasons Responsive Web Design Trumps Mobile Friendly

28 April 2014 - Mobile, Search, Web

4 Reasons Responsive Web Design Trumps Mobile Friendly

Surges in the popularity of tablets has begun to have a significant impact on revenue, with mobile sales recently overtaking that of desktop. Coupled with this, usage of tablets has been predicted to surpass desktop by the end of the year. Unsurprisingly,

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Open letter to Matt Cutts

25 March 2014 - Search

Open letter to Matt Cutts

Dear Mr. Cutts, It is with great frustration that I must write this. Your recent attempt to take down guest blogging with a fascist-like take down of MyBlogGuest is a bit rich when across the web there are sites that a cursory...

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Google Voice Search Cheat Mode?

20 March 2014 - Search

Google Voice Search Cheat Mode?

As originally reported over at SearchEngineLand.com Googler Pierre Far found an easter egg in Google's voice search. According to Pierre doing a voice search for the oft used Nintendo cheat code "up, up, down, down, left, right, left, right" prompts a voice...

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How to post content on social media business pages

17 February 2014 - Social

How to post content on social media business pages

Content marketing is the newest cool thing and everybody is trying to do it. The only problem is that it's led to many businesses posting content that is outdated and inappropriate for their audience through their social media pages and blogs. This...

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The Mobile vs. Responsive Debate Rages On … Why?

29 January 2014 - Search

The Mobile vs. Responsive Debate Rages On … Why?

The argument that won't go away is still raging on. Just when it looks like there is a hard and fast reason to choose one over the other, another argument is made to suggest that it's not. As with every subjective argument,

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How to link from YouTube video to your social media pages

16 January 2014 - Social

How to link from YouTube video to your social media pages

This workaround allows you to use annotations to link from your YouTube videos to your Facebook, Twitter and basically any other website you could hope to link to. All you need is your own website. Step 1: Set up your website as...

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How Yellow Pages/Sensis/Yellow Advertising can ruin your search engine ranking

2 January 2014 - Search

How Yellow Pages/Sensis/Yellow Advertising can ruin your search engine ranking

I've experienced issues with Yellow Advertising with several clients now and it's time to share it with Australia so businesses can stop shooting themselves in the foot by taking Sensis and Yellow Pages up on these plans. Here is the story. A...

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Brisbane LinkedIn Groups

11 December 2013 - Social

Brisbane LinkedIn Groups

LinkedIn groups are a fantastic way to keep up with the latest in your field. What's especially good is the range of groups that are local. Today I'm sharing with you five of the best, active Brisbane based LinkedIn groups across a...

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10 Most Important Local Business Directories For Citations in Australia

5 December 2013 - Search

10 Most Important Local Business Directories For Citations in Australia

Back in September, Bright Local released a conclusive list of directories with strong local citations in four countries, Australia included. It's a fantastic list that I have used frequently since. The issue is that a lot of the directories listed have unforeseen...

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How Does Brisbane Digital Stack Up Nationally

28 November 2013 - Mobile, Search, Social, Web

How Does Brisbane Digital Stack Up Nationally

The Brisbane digital community make a lot of noise. Some of Australia’s biggest digital companies are situated here, in some cases they’re among the WORLD’s biggest. The nature of the city has lent itself to young, entrepreneurial minds looking to get rich...

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The Number One Design Mistake Clients Make and How to Overcome It

21 November 2013 - Web

The Number One Design Mistake Clients Make and How to Overcome It

At Orange Digital we can sympathise with this guest post by Kelly Exeter from Swish Design in Perth. Take it away Kelly...   We’ve all been there with clients – tweaking website designs to infinity until they start to resemble the final...

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Is Your Website Optimised for Mobile?

18 November 2013 - Mobile, Search

Is Your Website Optimised for Mobile?

Because it should be ... You may know this already but there is a difference to the way your website appears on tablet, smartphone and desktop out of the box. Unless you optimise for mobile, your website may be poor quality for...

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Now This Is How You Raise Money For Disaster Relief

15 November 2013 - Social

Now This Is How You Raise Money For Disaster Relief

Facebook placing this little donate button at the top of my news feed. I wonder if it's specifically targeting certain people or if it's appearing in everyone's news feed? Either way it's pretty cool for Facebook to do this. I can't imagine...

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Google Messing Around With The Serps Again … This Time Advertising Their Ads With Tags?

14 November 2013 - Search

Google Messing Around With The Serps Again … This Time Advertising Their Ads With Tags?

Google aren't ones to rest on their laurels. These days it seems like every week they make a new alteration to their SERP. This time, in what seems to be a somewhat counterproductive move they've put little tags that say ad on...

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